01
PeopleContent.com
Over 5000+ templates design for the site — structure, typography and visual systems.
Senior Growth & Marketing Designer · Mexico · Remote
AndreaCastillo
Andrea Castillo* — designer
Portfolio
02
AI Enablement
Design work supporting AI adoption across teams and workflows.
03
Product Marketing & Web
Landing pages, launch assets and web imagery for product marketing.
04
Content & Social
Social design and media for recurring content and advertising.
05
Events & Community
Visual identity and collateral for events and community programs.
06
Customer Stories
Design templates and layouts for customer storytelling.
07
121 Corp White Paper
Editorial design and illustration for an industry white paper on CPG marketing.
View deck ↗
08
Employee Engagement Calendar
Editorial design for a 102-template employee engagement calendar book — one meaningful day per week.
View deck ↗Experience
2023-2026
Remote
ChangeEngine
Senior Growth & Marketing Designer
Brand and visual design, product marketing, web and UX design, demand generation, social media, sales enablement, and employee experience, helping turn complex ideas into clear, engaging, and on-brand experiences.
2022–PRESENT
Mexico
Instituto Tecnológico de Ocotlán
English Instructor & Facilitator
Support students throughout a 10-level online English program, monitoring their progress, participation, and completion while providing guidance and feedback along the way.
2021–2022
REMOTE
121 Corp
Graphic Designer
Internal and external graphic communication for social media, website, printed assets and other formats. Video editing and animation.
2019–2021
Guadalajara, MX
Natural Scents MX
Graphic Designer
Internal and external graphic communication for social media, website, printed assets and other formats. Product graphic design for retail. Photoshooting and edition.
2018–2021
Guadalajara, MX
Proulex
English Language Instructor
English language instruction. Development of graphic and didactic material.
2017–2018
Guadalajara, MX
SUV Universidad de Guadalajara
Coordination Technician
Attention, orientation and administration of participants of the professional development project for Secretaría de Educación Pública (SEP).
2016–2019
Guadalajara, MX
Foreign Languages Institutional Program, UDG
Graphic Designer
Internal and external graphic communication for social media, website, printed assets and other formats. Event photoshooting and video.
Skills
Design
- Brand & identity
- Art direction
- Editorial layout
- Typography
- Illustration
Growth & Marketing
- Landing pages
- Campaign design
- Social & content design
- Event assets
Digital
- Web design
- Design systems
- Prototyping
- Motion basics
- AI-assisted workflows
Tools
- IA - Claude/GPT
- Adobe Suite
- Webflow
- Canva
- Figma
Education
CUAAD, Universidad de Guadalajara
Bachelor's Degree in Graphic Design and Communication
2012–2017
Courses & Diplomas
- Marketing Digital DiplomaSUV, Universidad de Guadalajara 2022
- English Teacher's Training DiplomaProulex 2017–2018
- Transdisciplinary Entrepreneurship ProgramArizona State University 2016
- Audiovisual ProductionProulex 2016
- Global Proficiency SkillsGlobal Ties US, Washington DC 2015
- Graphic Design DiplomaProulex 2012
- Redacción y OrtografíaSOGEM 2012
Languages
- SpanishNative
- EnglishC1 — CEFR