Senior Growth & Marketing Designer Mexico · Remote

AndreaCastillo

I'm a multidisciplinary designer working across growth, marketing, brand, content, and digital experiences.

Andrea Castillo* — designer
01

Portfolio

Content management hub UI for PeopleContent.com
01

PeopleContent.com

Over 5000+ templates design for the site — structure, typography and visual systems.

02

AI Enablement

Design work supporting AI adoption across teams and workflows.

Product Marketing & Web project preview
03

Product Marketing & Web

Landing pages, launch assets and web imagery for product marketing.

Social media post design mockup for Natural Scents products
04

Content & Social

Social design and media for recurring content and advertising.

Events and community program visual identity and collateral
05

Events & Community

Visual identity and collateral for events and community programs.

Placeholder for a Customer Stories project image
06

Customer Stories

Design templates and layouts for customer storytelling.

02

Experience

  • ChangeEngine

    Senior Growth & Marketing Designer

    Brand and visual design, product marketing, web and UX design, demand generation, social media, sales enablement, and employee experience, helping turn complex ideas into clear, engaging, and on-brand experiences.

    2023-2026

    Remote

  • 121 Corp

    Graphic Designer

    Internal and external graphic communication for social media, website, printed assets and other formats. Video editing and animation.

    2021–2022

    REMOTE

  • Natural Scents MX

    Graphic Designer

    Internal and external graphic communication for social media, website, printed assets and other formats. Product graphic design for retail. Photoshooting and edition.

    2019–2021

    Guadalajara, MX

  • Proulex

    English Language Instructor

    English language instruction. Development of graphic and didactic material.

    2018–2021

    Guadalajara, MX

  • SUV Universidad de Guadalajara

    Coordination Technician

    Attention, orientation and administration of participants of the professional development project for Secretaría de Educación Pública (SEP).

    2017–2018

    Guadalajara, MX

  • Foreign Languages Institutional Program, UDG

    Graphic Designer

    Internal and external graphic communication for social media, website, printed assets and other formats. Event photoshooting and video.

    2016–2019

    Guadalajara, MX

03

Skills

Design

  • Brand & identity
  • Art direction
  • Editorial layout
  • Typography
  • Illustration

Growth & Marketing

  • Landing pages
  • Campaign design
  • Social & content design
  • Email
  • Event assets

Digital

  • Web design
  • Design systems
  • Prototyping
  • Motion basics
  • AI-assisted workflows

Tools

  • IA - Claude/GPT
  • Adobe Suite
  • Webflow
  • Canva
  • Figma
04

Education

  • CUAAD, Universidad de Guadalajara

    Bachelor's Degree in Graphic Design and Communication

    2012–2017

Courses & Diplomas

  • Marketing Digital DiplomaSUV, Universidad de Guadalajara 2022
  • English Teacher's Training DiplomaProulex 2017–2018
  • Transdisciplinary Entrepreneurship ProgramArizona State University 2016
  • Audiovisual ProductionProulex 2016
  • Global Proficiency SkillsGlobal Ties US, Washington DC 2015
  • Graphic Design DiplomaProulex 2012
  • Redacción y OrtografíaSOGEM 2012

Languages

  • SpanishNative
  • EnglishC1 — CEFR